Jérôme Sutter (SKEMA 2003), Ambassador of the SKEMA Alumni Digital-Data-Marketing Club

Could you tell us a little about your journey since graduating from SKEMA Business School and what motivated you to become an ambassador of the SKEMA Alumni Digital-Data-Marketing Club?

After graduating from SKEMA, I got the opportunity to create two startups, one in Europe and the other in Latin America. It was an extremely enriching entrepreneurial experience. I went on to have varied and exciting international experiences in sectors as diverse as tourism, cosmetics and healthcare.

These experiences reinforced my passion for marketing and e-business, two areas that particularly appeal to me. Becoming an ambassador for the Digital-Data-Marketing Club is a great opportunity for me to share this passion while helping to build an active alumni community around these rapidly evolving themes.

As ambassador, how do you plan to bring energy and life to the Digital-Data-Marketing Club? Can you share any ideas for initiatives or for events you’d like to run?

In a world where everyone has a busy schedule, our goal is to alternate between online and in-person (IRL) events to try to accommodate all our members.

These events will focus on hot topics in digital, data and marketing. We'll also feature experts from within and outside the SKEMA community to deliver high-quality and relevant presentations.

The idea is also to create spaces for discussion, like roundtables or webinars, and to run practical workshops on specific topics like optimising digital campaigns, managing data, or innovations in marketing.

What message would you like to send to our alumni to encourage them to join and become actively involved in the SKEMA Alumni Digital-Data-Marketing Club?

Professional life is a constantly evolving journey. Joining the Digital-Data-Marketing Club is a unique opportunity to enrich this journey by meeting inspiring people and learning new skills.

By joining this club, you will become part of a community that is a source of mutual support and collaboration, where everyone can not only learn from others but also share their own experiences. Don't miss out on this opportunity to grow both professionally and personally, while actively helping to shape the future of our professions.