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SPOTTED IN THE PRESS: Emilie Benoit-Vernay (SKEMA 2003), Head of Southern Europe at Shopify

10 October 2022 Course

The crisis has accelerated the transformation of retail, but what path has it cleared for its future? Spurred on by digital native vertical brands, traditional players are being invited to rethink their online presence, thanks in particular to live shopping. Emilie Benoit-Vernay, Head of France and Southern Europe at Shopify shares her point of view with Stratégies magazine on the major shift occurring in online shopping. 
 

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Source: Stratégies 

 

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