Digital Drink

reserved for graduates working in the digital sector

Interested in digital? Would you like to network with other skiers in the same industry?

SKEMA Alumni and your Digital Club ambassador Antoine Spadoni (SK 2004) invite SKEMA graduates involved in the digital sector to gather at the next Digital Drink on the theme of:

The Data Management Platform: how can it be used?

Rendezvous Wednesday, September 21, 2016 at 7:30 p.m.

At Sword Consulting
37 rue de Lyon - 75012 Paris

metro Gare de Lyon (line 1/14, A or D) , Ledru-Rollin (line 8)
or Quai de la Râpée (line 5)

How to find us

Online registration required by September 18, 2016 *.
Facebook registrations will not be accepted

* If you have lost your login/password, click here

The Digital Drink concept?

Hosted at a graduate's business premises, the evening begins with a 10-minute presentation on a digital topic, before networking over an aperitif. For this 7th event, Valentin Vivier (SK 2007) will be hosting us on the premises of Sword Consulting, for whom he is Senior Consultant Digital Marketing / CRM.

Your guest speaker Valentin Vivier (SK 2007) introduces himself:

Can you tell us about your background?

I graduated from SKEMA in 2007 after 4 years of training, which I used to take advantage of the school and the incredible environment! I moved to Spain at the end of my studies, and spent a few years in digital marketing and e-commerce positions, with experience of creating a start-up. Today, I'm based in Paris as a digital and CRM consultant, supporting companies in their digital transformation projects.

What would you say about DMP?

DMP is the buzzword of 2016 in the world of digital marketing, with more than 2 out of 3 large companies in France already equipped with one. Armed with behavioral data from their websites and applications, companies can now characterize their visitors and customers into distinct audiences (commonly referred to as segments). And so adapt the way they address them across a multitude of online channels, of course, and sometimes offline. Media campaigns, personalization on site/app, relational programs: all the main levers of digital marketing benefit from this technology, and so do their ROI.

LinkedIn and Twitter profile

> Join your SKEMA Alumni Digital community on Facebook!