DIGITAL DRINK

reserved for graduates working in the digital sector

Interested in digital?
Want to network with other skémiens from the same industry?

SKEMA Alumni and Valentin Vivier ( SK 2007) - ambassador of the Digital Club - are delighted to invite you to the 2nd Digital Drink 2017/2018 on the theme

Digital Marketing: The end of push engagement?

Rendezvous Wednesday February 7, 2018 at 7pm

Chez Digimind
116bis Av. des Champs-Élysées, 75008 Paris
métro Georges V

Online registration required by February 4, 2018
If you no longer have your login/password, click here

The Digital Drink concept?
Hosted at a company's premises, the evening begins with a 10-minute presentation on a digital topic before networking over an aperitif dînatoire. For this year's event, Jean-Baptiste Huguenin (SK 2008), CEO and founder of Rushout, a SaaS e-agenda solution, will be speaking on the subject.

After 7 years in London launching digital start-ups in new European countries and exploring the English music scene, he returned to Paris and created Rushout in 2015.

Audience fatigue with push engagement is a fact: adblock, message volume, daily, declining attention spans. Jean-Baptiste will talk about the digital industry's obligation to re-invent itself, and reflect with you on the new rules for engaging your audiences.

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