Jérôme Sutter (SKEMA 2003), Ambassador of the SKEMA Alumni Digital-Data-Marketing Club

Could you briefly tell us about your career since graduating from SKEMA Business School and what motivated you to become an ambassador for the Club Métier Digital Data Marketing?

After graduating, I had the opportunity to create two startups, in Europe and Latin America, which was an extremely enriching entrepreneurial experience. After that, I pursued a variety of exciting international experiences in sectors as diverse as tourism, cosmetics and healthcare.

These experiences have consolidated my passion for marketing and e-business, areas I'm particularly fond of. Becoming an ambassador for the Club Métier Digital-Data-Marketing is a great opportunity for me to share this passion, while helping to energize and structure a community of alumni around these evolving themes.

How do you see your role as ambassador for the Digital-Data-Marketing Club? Could you share a few ideas for events or initiatives you'd like to put in place?

In a world where everyone's diaries are so full, our aim is to alternate between online and face-to-face (IRL) events, in order to meet the varied expectations of our members.

These meetings will focus on current issues in the fields of digital, data and marketing. We'll be featuring experts, both SKEMA graduates and non-graduates, to guarantee high-quality, relevant presentations.

The idea is also to create spaces for sharing, such as roundtables or webinars, but also to organize practical workshops to tackle specific themes such as digital campaign optimization, data management or marketing innovations.

What message would you like to pass on to our alumni to encourage them to join and become actively involved in the club?

Professional life is a constantly evolving journey. Joining the Digital-Data-Marketing Club is a unique opportunity to enrich this journey through inspiring encounters and the acquisition of new skills.

Joining this club means becoming part of a community of mutual support and collaboration, where everyone can not only learn from others, but also share their own experiences. Don't miss this chance to grow both professionally and personally, while actively contributing to shaping the future of our businesses.